Case Study: Reducing online misinformation

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British Factmata wanted provide a solution to the spread of inaccurate information in online news articles.

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AMP
Written by
The DNI

Factmata is using machine intelligence to provide a solution to the spread of inaccurate information in online news articles.

Fact checking is the backbone of reporting and journalism. With countless online publishers popping up every day against the backdrop of unregulated news sites, fact checking is harder – and more necessary – than ever. With their online fact–checking system, the issues Factmata want to address are twofold: the reduction of online misinformation and the automation of a fact– checking process.

The original project from London-based Factmata was purely based on research, but after receiving funding they launched the company and translated their research on automated fact checking into a small AI– driven prototype.

Factmata is empowering readers not to take anything for granted in today’s news climate. The team is releasing the free consumer tool in beta and speaking to news organisations about how they would integrate the resource to encourage their readers to validate facts. Factmata wants to progress further with news organisations to protect people from misleading information that they’re exposed to on a daily basis. 


Download the full DNI Innovation Fund report 2016-2017 here to read more about our funded projects and key insights from the report.