The Digital News Initiative is focused on three key areas:

Product development

Google and participating news organisations will establish an on-going dialogue exploring product developments to increase revenue, traffic and audience engagement.

Our intention is that this dialogue will lead to Google product developments which will benefit the news ecosystem globally.

Innovation Fund

Google has established an innovation fund to support and stimulate innovation in digital news journalism over the next three years.

  • Over this period, Google will make available up to €150m for projects which demonstrate new thinking in the practice of digital journalism.
  • Applications will be assessed based on: level of innovation, viability and potential impact.
  • Anyone working on innovation in online news in Europe (EU or EFTA countries) is eligible to apply, including established publishers, online-only players and news startups.
  • Applications are welcome through the DNI Innovation Fund page, which includes further information on the Fund’s processes and governance.
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Training & research

Google is already investing in new training and development resources for journalists and newsrooms across Europe, as well as funding research into the changing media landscape.

Training and development initiatives, in collaboration with Google News Lab, include
  • Dedicated staff to work with European newsrooms on digital skills.
  • Training partnerships with journalism organisations including the European Journalism Centre, WAN-IFRA, GEN, the Center for Investigative Reporting, and Hacks/Hackers, a meet-up organisation which brings together journalists and technologists.
  • Enhanced online resources and tools for journalists.
Research initiatives include:
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